How to equip EU SMEs with basic IP knowledge when internationalising to South-East Asia

‘I have an international trade mark.’ — ‘What do you mean I can’t register my five-year-old invention abroad? It’s my invention!’

How many times have you heard these phrases from your SMEs?

The South-East Asia (SEA) IPR SME Helpdesk is a European Commission initiative that supports SMEs and startups from the EU. It provides them with frontline, free and confidential advice to help protect and enforce intellectual property (IP) rights in the region. The protection of IP is a worldwide challenge, but coming up with solutions is possible if we work together. Join us for this webinar — in the space of 30 minutes, you’ll learn:

The basics regarding IP in SEA, and the region’s various idiosyncrasies;
How our Helpdesk can help your SMEs take informed decisions to protect their assets when internationalising in SEA;
How we can work together to address your SMEs’ needs.